The smart logistics brand Rifeng Summit was held to build a smart logistics ecosystem

In 2017, the ratio of total social logistics cost to GDP is 14.6%. According to the industrial development cycle, the modern logistics industry is still in the middle stage of growth. The development of smart logistics is considered to be an important path for speeding up logistics modernization. On May 6th, the 3rd China Smart Logistics Brand Day Summit, hosted by China Federation of Logistics and Purchasing and hosted by Rishun Logistics, was held in Beijing. China Railway Express, Rookie Network, Goldman Sachs, DHL, Rishun Logistics, Xiaomi Technology, Hikvision and other companies jointly established the “Smart Eco-Logistics Brand Alliance” with a view to accelerating the application scenario by building a smart logistics ecosystem.

Triple connotation logistics festival

China Smart Logistics Brand Day is held every year on May 6th from 2016. It takes “56” homophonic “logistics” and is positioned as the exclusive festival for logistics people. The purpose is to use the industry, brand and people (practitioners) from the smart logistics industry. At the level, promote the formation and development of the industry's ecology.

The smart logistics brand Rifeng Summit was held to build a smart logistics ecosystem

1. Set up an industry communication platform, and judge the trend collection countermeasures

Under the concept of heat, we need to think coldly. Compared with the heat of concept, smart logistics itself is still in the initial stage of development. Nearly the industry's technological innovation, application scenarios, standards and norms, and the impact on corporate supply chain management, as far as the relationship with social and economic life, the integration of specific industries, and even artificial intelligence and other technologies bring impact on human resources and Ethical issues require the participation of industry companies, governments, third-party institutions and other entities. China Smart Logistics Brand Day provides a platform for judging the development trend of smart logistics and collecting industry countermeasures. By sharing the case of smart logistics application, it stimulates the enthusiasm of traditional warehousing logistics enterprises to transform and create an industrial development atmosphere.

2. Attract smart logistics companies to participate and empower the brand

Smart Logistics has broadened the boundaries of the warehousing and logistics industry, and its business model has changed from providing services to providing industry supply chain solutions. In addition to warehousing and logistics companies, smart device companies such as wearable devices, storage robots, and unmanned vehicles, IoT, big data analytics, cloud computing, blockchain, artificial intelligence technology companies, and consulting for smart logistics solutions Institutions and investment institutions are the new participants in the industry, and a large number of high-value brands will also be born. China Smart Logistics Brand Day attracts related companies to enter the same ecology, and around the user's needs, the company's existing resources are put into new application scenarios to form solutions to achieve brand empowerment.

3. Pay attention to the rights and interests of logistics practitioners and create exclusive festivals for logistics people

There are more than 50 million logistics employees in the country, including more than 20 million truck drivers and more than 2 million express brothers. According to the survey, the truck driver, express courier and other groups have a working time of more than 12 hours per day, and the average monthly rest is only 3-5 days. More than 80% of the family members can not eat on time, more than 50% suffer from overtime. There are chronic diseases such as cervical spondylosis and stomach diseases. The freight driver's labor contract signing rate is only 25%, and it is difficult to protect the rights. These people have worked hard to create a total of 250 trillion yuan of social logistics per year, and society has very limited respect and understanding. Let more than 50 million logistics people work more dignifiedly and live happily, so that the labor creation of truck drivers, library management staff, courier brothers and all logistics people can be respected by the whole society. It is the original intention of creating China Smart Logistics Brand Day.

Ecological path accelerates industrial development

1. Data and sharing ideas for the bottom of the ecosystem

The theme of this year's China Smart Logistics Brand Day is “Integrity Ecology, Smart Wisdom”. How to build a smart logistics ecosystem is the core issue of the summit discussion. The concept of “commercial ecosystem” was first proposed by the famous American economist Moore in the Harvard Business Review in 1993. The so-called commercial ecosystem is an economic community based on interacting organizations and individuals. Specific to the field of smart logistics, its core ecology includes equipment manufacturers, warehousing and logistics enterprises, logistics parks, e-commerce platforms, consulting agencies, investment institutions, governments and other entities, and its extension covers the entire national economy. As a new type of enterprise network, the commercial ecosystem has the advantage of fully mobilizing the coordination and aggregation of resources among enterprises. At present, the accumulation and interaction of data accelerates the coordination of enterprises within the ecosystem. In recent years, the development of the sharing economy has made enterprises I am more willing to accept the concept of sharing and promote the establishment of the “Smart Eco-Logistics Brand Alliance” at the China Smart Logistics Brand Summit.

2. Cost benefits are equally spread for industrial development

The intelligent logistics industry as a whole is in the stage of promoting the development of the head enterprises. The development of warehousing and logistics intelligent equipment, the development of management systems, and the testing of new technologies all require higher cost inputs, and correspondingly, they can also take the first-mover advantage in the industry. Get the attention of the capital market. Under the ecological model, the input-output model has undergone fundamental changes. In terms of investment, the participants in the same solution, such as unmanned warehouse equipment, trunk transportation, terminal distribution, management system, and e-commerce platform and brand enterprise as the source of business, can share the cost of each link through internal collaboration. . In terms of revenue, on the one hand, the benefits of various solutions, such as the growth of logistics operations, the growth of e-commerce platform transactions and the cost reduction and efficiency of brand enterprises; on the other hand, the gains beyond traditional business returns. Return on brand value, including user experience, increased loyalty, and valuation growth in the capital markets. The potential value return can attract capital participation, attracting investment in the future income of smart logistics brand enterprises to reduce the cost of pre-development and business development, and boost the industry to accelerate. Taking Rishun Logistics as an example, relying on years of deep cultivation of large-scale logistics professional capabilities, we have formed mature large-scale commodity logistics solutions in the fields of home appliances, home and healthy travel, and launched the industry's first home-sized large-scale logistics industry standard— - Tianlong eight steps, the construction of the living room large-scale logistics ecosystem, in the realization of the ecosystem to participate in the corporate win-win, while significantly improving the online shopping rate, logistics timeliness and user experience of large household goods. With the joint efforts of the industry, the proportion of online shopping of large-sized goods in online shopping festivals such as “Double Eleven” has increased from 4-5% in 2014 to over 20%.

3. Supply chain collaboration continuous innovation application scenario

The new Internet-based business model has infinitely narrowed the distance between manufacturing companies and end users, and has created new demands on supply chain organizations to form new supply chain application scenarios. These scenarios require the entire supply chain participants. Collaboration makes the construction of a smart logistics ecosystem a preferred path. First of all, when the day and the second day have become the basic needs of the online shopping user experience, for the non-self-operated logistics platform, to improve the speed and flexibility of the supply chain, the brand, the e-commerce platform and the logistics enterprise within the same ecology need to be in the warehouse. Distribution, system convergence, and process coordination are highly coordinated. Secondly, with the development of Internet of Things technology, the end distribution, installation and other links have become important contacts for sensing users, and user behavior data is transmitted backwards along the supply chain, forming a new value point, namely ecological value. Finally, the innovation of the end-of-sales method has resulted in new supply chain nodes such as smart express cabinets and parcel collection points. The rapid rise of the community economy has turned these nodes into new consumer portals and network contacts, forming new interactions. Scenes. For example, Rishun Lejia will develop the convenience store owner into Xiaoshun Housekeeper, which can provide products and services on the platform through the community, and feedback the user needs found in the community interaction to the platform and platform resources. The parties jointly develop solutions to achieve sharing. The improvement of supply chain efficiency, new data value and innovation of interaction scenarios are all concrete cases of the application of smart logistics application scenarios.

Return to the human core

Logistics modernization is a strategy centered on "people." Building a smart logistics ecosystem is based on logistics people, improving the logistics industry's working environment, improving human resources, and solving the important path of re-employment of traditional jobs. Artificial intelligence is the core technology of smart logistics. It is an inevitable trend to replace manual labor with automatic shelves, automatic sorting, storage robots, unmanned trucks, and drones. As of 2017, more than 2,600 automated three-dimensional warehouses have been built nationwide, and the application conditions of unmanned equipment are basically mature. The unemployment concerns in the logistics industry have also become a hot topic in social discussion. The ecological development model is an effective way to improve the professional level of logistics personnel and solve the problem of transfer and transfer of logistics practitioners. Taking Rishun Logistics as an example, in 2014, through the car small micro-entrepreneurship platform, the social vehicle driver and home appliance repair shop owner registered as a car Xiaowei, and transformed into a daily delivery and maintenance service on the platform. After the rapid rise of the social economy, Che Xiaowei can also be transformed into a micro-store owner by means of the Sun Rishun platform, and realize the continuous circulation of human resources in the large-scale logistics ecology of the daily home. In contrast, the smart logistics ecosystem is a larger business system with a stronger internal self-evolution.

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